Personal Information We Collect
When you visit our website, we automatically collect certain information about your device, including information about your browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the website, we also collect information about the individual web pages or products you view, which websites or search terms referred you to the site, and information about how you interact with the website. We refer to this automatically collected information as “Device Information.”
We collect device information using the following technologies:
- Cookies are data files placed on your device or computer, and they often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
- Log files track actions occurring on the site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels are electronic files used to record information about how you browse the site.
Additionally, when you make a purchase or attempt to make a purchase through the website, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers [[ADD OTHER ACCEPTED PAYMENT TYPES]]), email address, and phone number. We refer to this information as “Order Information.”
When we talk about “personal information” in this Privacy Policy, we are talking both about Device Information and Order Information.
How Do We Use Your Personal Information?
We use the order information we collect generally to fulfill any orders placed through the website (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this order information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- If in line with the preferences you’ve shared with us, provide you with information or advertising relating to our products or services.
We use the device information we collect to help us screen for potential risks and fraud (in particular, your IP address) and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your personal information with third parties to help us use your personal information, as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the site - you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other legal request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted ads or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a resident of Europe, you have the right to access the personal information we hold about you.
We value your privacy and the information you consent to share in connection with our SMS marketing service. We use this information to send text messages to you (for your order, including abandoned cart reminders), text marketing offers, and transaction texts, including review requests from us.
Our site uses cookies to track items you add to your cart, including when you abandon your cart. This information is used to determine when reminder messages should be sent via SMS.